Today publisher Warner Bros. and developer Turbine announced that their literary MMORPG Lord of the Rings Online will follow in the footsteps of fellow Turbine title Dungeons & Dragons Online by shifting to a free-to-play model this fall. While the basic game will be free, gamers looking for “[e]xpansions, quest packs, items, and account services” will either have to earn them though in-game points or pony up some cash via microtransactions.
Gamers will still be able to subscribe to “VIP” accounts that grant them access to all premium content, however, Warner Bros. has yet to announce the price for these subscriptions. This “VIP” subscription model mirrors Dungeons & Dragons Online‘s, which seems to have been quite the success considering Turbine reported a 40% rise in subscriptions following the free-to-play switch. Read more… »