Developer People Can Fly just released a new Bulletstorm trailer today. If you’re like me, you clicked on right away to watch the gory goodness. From the sights and sounds, it seems the game will live up to its promise of being jam packed with colorful language and massively entertaining shooter action–even if it is only remotely close to the trailer.
You want more? Of course you want more.
Digging a little deeper, one clicks onto Bulletstorm’s website. Nothing much is new since the last time you visited (given that you visited before). Although, there is something of note — on the right hand column, a box brandishing an upraised fist and the words “Try Kill With Skill”. You soon learn it’s a mini slot machine game that let’s you unlock skillshot videos.
Gangbang! Afterburner! Mercy!
This is a prime example of an emerging trend of mini-games developers are pumping out to promote their titles. Avid readers of Gamer Limit news may have seen our coverage of EA’s planned Facebook game to promote Dragon Age II. In other news, Telltale Games today released a Facebook Bejeweled rip-off to promote the December release of Back to the Future The Game. Beyond the question of how effective these mini-games are as avenues of promotion, there seems to be a way to do it right, and a way to do it horribly wrong.
Put Bulletstorm’s slot machine and EA’s Facebook game in the ‘doing it right’ column. Besides being obvious promotion tools, they do offer a payout of sorts. When you get the right combination in the slot machine, you’re rewarded with a neat video of a skill shot. If you succeed in the Dragon Age II Facebook game, you unlock certain items you can use in the real game. Whereas in Back to the Future: Blitz Through Time, you encounter a huge time suck with nothing more than a few moments of familiar music and small clips of Doc Brown saying “what did I tell you! 88 miles per hour!”
I for one played both the slot machine game and the Bejeweled rip-off. Both kept my attention for a good while. One, because I got to see some fun videos, and the other because those damned jewel games are super addicting, rip-off or not.
What do you think? Will you give any of these min-games a try even though they’re obvious promotional tools? Will you be doing something better with your time? Post a comment and let us know.