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If you live in or around New York City, you’ll definitely want to mark your calendar for October 20th, as the city will get to experience a one-of-a-kind event for those of us who love music and video games. CMJ Play, an event in the CMJ Music Marathon and Film Festival, will give attendees a deep look into the new landscape of the music business, which involves video games as much as (if not more than) it does MP3 players and digital downloads.

If you’re not a current New Yorker or have no idea what CMJ is, you’ll want to check out the full news post. This event sounds pretty damn amazing.

One of the highlights of the festival is the fact that over 1200 bands will play live October 19th to October 23rd. That is not a small number! A full day, the 20th, is being dedicated to music and video games, with a variety of panels and music game developers and publishers among the offerings.

According to event curator Samuel Howard-Spink, who I spoke to about music games and the music business earlier this year, the event is intended to further the dialogue between the people who make and publish music and the people who make and publish games. “As participatory media overtakes passive consumption as the norm,” Howard-Spink said in today’s press release, “the combination of music and gaming has the potential to provide more revenues to more creators and artists over the next decade than the recorded music business alone. This is the real future of music business, and CMJ Play is where this future will be discussed, debated, and forged.”

He’s right – there’s no denying that a vast majority of us spend more money on Rock Band downloads than we do traditional song or album releases. I’m really interested in all of the new partnerships that could come out of an event like this. And, you know, the 1200 bands. That’s something too. Look for updates on the event as more information is released.


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