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Today Microsoft announced, via Larry “Major Nelson” Hryb, that it will increase subscription prices for Xbox Live Gold. According to the announcement, these price hikes will go into effect November 1, 2010.

In the U.S., the prices will increase as follows:
1M Gold:  $7.99 -> 1M Gold:  $9.99
3M Gold:  $19.99 -> 3M Gold:  $24.99
12M Gold:  $49.99 -> 12M Gold:  $59.99

Those of you who live outside the U.S., don’t think you’re getting off the hook. Canada, Mexico and the U.K will all see price increases as well.

Obviously a large amount of gamers are upset about this. Electronic Entertainment Design and Research (EEDAR) vice president of analyst service Jesse Divinich justified the increase by saying, “When taking into account for inflation ($50 in 2002 is roughly $60 in 2010) and the additional services available to Gold subscribers in 2010 [...] a $10 price increase still represents an incredible value to consumers.”

Personally I think this is BS. I have subscribed to XBL gold in the past, but currently do not have a gold account. Maybe it’s the hardcore PC gamer in me, but I still feel funny paying for the ability to play games online. With this recent price hike, chances are my 360 will be for local multiplayer only.

What do you guys think about this? Does Divinich’s reasoning convince any of you? If not, why do you think Microsoft increased the price? Let us know what you think by leaving a comment below.

Source: Shacknews.com

  1. I found paying Microsoft to use the internet that I already pay for to be ridiculous. Paying for XBL never made sense to me, and its part of the reason why I never bought a 360. It’s Microsoft and they have a captive audience who is going to pay whatever they ask. They’re charging more because they can, not because they need to.

    • Definitely agree they’re charging more because they can. They’re hiding behind the fact they offer Netflix, Hulu, and ESPN. But 2 of those 3 you have to be a subscriber to so it is nothing more than a portal.

      While I disagree with the price hike, I haven’t paid full price for XBL since I first bought a 360. All you need to do is keep your eye out for deals on Amazon, Dell, or Newegg. Most I’ve paid for 12 months is $35. I imagine I’ll be paying $30-40 for a deal in the future. Not too bad imo.

  2. The price hike honestly doesn’t bother me too much, because I’ve seen this coming for a while now. The demand has never gone down, so they’ve had no reason to lower the price, and after 5 years inflation has forced the price upwards. I think it’s amazing they’ve kept the price at $50 this long. They could have increased it years ago.

  3. avatar Abe504

    Not a big deal, the morons that complain are the people who actually pay retail price for xbox live. Its worth it

  4. avatar Franchesca

    By op is a moron, 31 May, 2012 at 2:15 amwow, dont listen to this guy. ever. i dont have olinne, you can just press b to avoid connecting to ea servers. in my legacy mode i can knock out mike tyson in one round, legacy mode is challenging but not so much that its not fun, and the idea with the training is to find the type of training that’s easiest for you. my friend steph likes the heavy bag push, i find sparring the easiest. its all about personal preference. i didnt need to read more than 2 paragraphs to realize this guy was either a troll or just really dumb. dont listen to him this game is god damn great

  5. avatar Benedict Edgecomb

    Darn! I’ve to enroll in a meeting at my son’s faculty correct when that is occurring.

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