So earlier today, Gamer Limit broke the news on Capcoms viral marketing for Resident Evil 5. And boy does the new campaign work. With tons of hype building around the next installment, Capcom is due to cash in big with Resident Evil 5. While viral campaigns aren’t new, Capcom is pushing previous made boundaries. Resistance did a great job with their viral campaign, but left many wondering what it had to do with anything. Capcom looks to be adding some good story cues with their campaign, but the same could have been said for Resistance prior to release. But with tantalizing in game footage and with main characters in the video, this looks to be good heads up of what we have to look forward to.
With Hollywood quality video viral campaigns upon us each new campaign and video is going to have to out do the last. Capcom has the ball in their possession and we can’t wait to see what’s next. As this is only episode 1 and plenty of time before release we can expect some great things from this campaign, and hopefully alot of what to expect from the game. Maybe soon viral campaigns will influence mainstream media, such as local papers and news. Only time will tell, but one thing is for sure, we can’t wait to see what Capcom’s got in store for us with Resident Evil 5!
Nothing looks to be holding this game back, and check back as we will keep an eye on this for you. Also if you haven’t already be sure to check out the viral website (scroll to the left, click on 1, type in Refinery).